Banner
ads can be an effective method to draw customers to
your site. As an example, the advertisement below was
placed on the Corn Growers Association web site. The
growers and customers who visit this site are offered
a discount to purchase an efficient pellet stove (built
by Dell-Point Technologies). It's a win / win scenario.
The
advertisement above is made in Flash technology. Flash
is the perfect choice since it's can be dynamic and
the file size is very small (file size and download
times are important concerns).